Sectoral Analysis & Planning
About the Group
NDDB’s Sectoral Analysis & Planning Group (SA&P), the SA&P Group is a multidisciplinary team which utilizes various contemporary principles & practices to collate, analyze and strategize for advancement of the dairy & allied sector in the country. The information and market intelligence gathered from various sources form the backbone of various important policy decisions in the sector.
The Group utilizes its skill sets and knowledge to execute assignments pertaining to the following:
- Facilitating policy decisions by keeping a tab on the latest developments in the sector and bringing out meaningful insights.
- Utilize data and predictive analytics to develop domestic and international scenarios for taking pre-emptive steps as and when needed.
- Perform large-scaled surveys on milk production and potential assessment, market surveys, socio-economic surveys and other relevant surveys addressing contemporary issues.
- Utilize GIS based mapping and spatial analysis for ease of operations & project planning and monitoring.
- Conceptualizing & planning for large scale development schemes & projects including externally funded projects such as the World Bank, JICA etc.
- Prepare a comprehensive State Dairy Plan for development of dairy cooperatives in the States so as to promote dairying as a sustainable and remunerative livelihood activity.
- Execute and coordinate external monitoring & evaluation projects, baseline studies, impact evaluation studies and other consultancy projects.
- Carry out various desk and collaborative studies with national & international stakeholders.
- Source, manage and analyze large databases from both primary and secondary resources.
- Regularly monitor data from more than 300 cooperative dairy units in the country
- Recent Activities
- Vision 2047
With the sustained growth of the Indian economy and a consequent rise in the purchasing power of Indian consumer during the last few decades, the demand of milk and milk products in the country has been buoyant and this trend is expected to continue in the long run also as India is slated to become third largest economy in the World soon.
To sustain the pace of dairy development in the country, it is essential that all efforts are made with a synergistic approach and focussed towards achieving growth and sustainability of the dairy sector. To make the sector future ready, we now need to focus more on various aspects of dairying to sustain this growth along with improving livelihood for crores of our farmers. Dairying can contribute significantly in the Vision 2047, a vision for India becoming a developed nation by 2047. In order to identify the main thrust areas, a workshop was organized for brainstorming and zeroing on the focus areas and developing a Vision 2047 for dairying. A diverse group of stakeholders including dairy professionals, academicians, researchers, scientists, government and practitioners deliberated on the theme.
The conference on the Future Roadmap for the Indian Dairy Sector was inaugurated by Ms. Alka Upadhyaya, Secretary, DAHD, MoFAH&D in presence of Dr Meenesh Shah, Chairman, NDDB, Dr. NH Kelawala, Vice Chancellor of Kamdhenu University, Dr. Dheer Singh, Director of ICAR-National Dairy Research Institute, Shri Sangram Chaudhary, MD Banas Dairy, Shri Jayen Mehta, MD of GCMMF, Dr. Tirtha Kumar Datta, Director, Central Institute for Research on Buffaloes, ICAR, Dr. Pankaj Kaushal, Director of ICAR-Indian Grassland & Fodder Research Institute and other distinguished dignitaries of the Indian dairy sector.
Secretary, DAHD, Ms. Alka Upadhyaya highlighted several key interventions necessary for enhancing the Indian dairy sector. She emphasised the importance of effective livestock health planning, vaccination, and improved nutrition practices to significantly boost animal productivity. Additionally, she proposed that both the cooperative and private sectors can achieve rapid growth by leveraging each other’s strengths, thereby strengthening the organised dairy sector. Ms. Upadhyaya stressed the need for value addition and infrastructure development for milk processing to meet domestic consumption demands.
Chairman, NDDB in his welcome address highlighted the importance of this assembly of policymakers, decision-makers, and research institutes. He emphasised that the conference serves as a platform for experts to brainstorm and outline the future pathway for the dairy sector. He praised India’s transformation from a milk-deficit nation to the world’s largest milk producer and expressed hope for the inception of White Revolution 2.0. Dr. Shah stressed the need for value addition in milk and its products to ensure competitive remunerative prices for farmers. He also underscored the importance of sustainability, which can elevate India’s standing on the global stage. Expanding the reach of cooperatives remains crucial to bring up the share of the organised sector as there are regions yet to be covered. By seeking markets outside India and discussing challenges, the conference aims to develop a Future Roadmap for the Indian Dairy Sector that will guide all the stakeholders.
After extensive deliberations, a blueprint on the Future Roadmap of the dairy sector is ready now. Five main pillars of Vision 2047 have been identified which are as follows:
Animal Productivity
- To ensure a sustainable future for dairying, it is crucial to enhance animal productivity through improved breeding, nutrition, management and healthcare. This strategic focus on animal productivity will reassure stakeholders about the sector’s sustainability.
- It is envisaged to increase in-milk yield from the present level of 2,080 to 5,200 Kg per animal per year by 2047.
Share of Organised Sector
- Presently, dairy cooperatives cover 30-35 percent of villages. Expanding cooperative coverage is essential to address challenges such as fair pricing, quality maintenance and consumer safety, thereby enhancing market access and strengthening the organised sector. This expansion will support improved milk quality and readiness for export markets.
- It is targeted to expand the cooperative coverage from 1.7 to 3.5 lakh villages during the next two decades.
Share of Value-Added Products
- Rising demand for dairy products is driven by urbanisation, population growth and a rise in per capita income and health trends necessitate increased production of value-added products.
- It is envisaged to increase the share of VAPs in the cooperative sector from 25 per cent to 50 per cent by 2047.
India’s Share in World Trade
- India holds less than one per cent of the global dairy trade.
- The target is to increase India’s share in the global dairy trade from <1 per cent to about 10 per cent by 2047.
Sustainable Dairying
- In the dairy sector, enteric fermentation is a significant source of GHG emissions, accounting for approximately 70 per cent of total cradle-to-farm-gate emissions. Manure management, feed production and on-farm energy use.
- The goal is to achieve Net-Zero GHG emissions by 2050 through comprehensive sustainable practices.
With increasing milk production, India has great possibility to significantly increase its export potential and rise to prominence in the global dairy industry with increased availability of high-quality milk for processing & production of world class dairy products. The geographic positioning and significant presence of the Indian diaspora across the globe will strategically help India become Dairy to the World.
- White Revolution 2.0
In Feb 2023, the Union Cabinet approved strengthening the cooperative movement in the country and deepening its reach up to the grassroots. Ministry of Cooperation, under the visionary leadership of Hon’ble Prime Minister of India Shri Narendra Modi and the able guidance of Hon’ble Home & Cooperation Minister Shri Amit Shah, has formulated a plan to establish viable PACS in each uncovered Panchayat, viable dairy cooperatives in each uncovered Panchayat/village and viable fishery cooperatives in each coastal Panchayat/village as well as Panchayat/village having large water bodies, and strengthen the existing PACS/dairy/fishery cooperatives through convergence of various schemes of Ministry of Fisheries, Animal Husbandry & Dairying by leveraging the ‘whole-of-Government’ approach. Initially, 2 lakh PACS/ Dairy/ Fishery cooperatives would be established in the next five years.
Under guidance of the MoC an action plan for implementation of the project has been prepared by NABARD, National Dairy Development Board (NDDB) and National Fishery Development Board (NFDB). Under the plan two lakh primary dairy cooperatives will be set up in the next five years. To achieve the objectives, Standard Operating Procedure (Margdarshika) has been launched by Hon’ble Home and Cooperation Minister in September 2024. Out of the 2 lakh cooperative societies, about 75,000 new dairy cooperative societies will be formed and about 45000 existing societies will be established during 2024-25 to 2028-29. Hon’ble Home and Cooperation minister in presence of Hon’ble Minister of Fisheries, Animal Husbandry and Dairying launched it as White Revolution 2.0 (WR 2.0), with Financial Assistance to 1000 new MPACS and MDCS.
For initiating milk procurement activities in MPACS, NDDB has launched a scheme from its own funds to incentivize the Multi-Purpose PACS and MDCS.
Under the scheme, grants of Rs.40,000 per MPACS/MDCS will be provided for procuring basic milk procurement and testing infrastructure. Subsequent funding for WR 2.0 is envisaged from the proposed revised NPDD 2.0 scheme of DAHD.
The objective of WR 2.0 is to increase the milk procurement of cooperatives from present 660 Lakh Kg Per Day to 1,007 Lakh Kgs per Day (i.e., 50% increase in next five years).
WR 2.0 will be implemented through Milk Unions and Federations at all India level by adopting a two-pronged strategy i.e., by formation of new dairy cooperatives in uncovered areas and strengthening existing dairy cooperative societies. Further, milk procurement activities will also be initiated in viable MPACS where the dairy cooperatives are not available.
- Consultancy assignment for NCRPB
The National Capital Region Planning Board has awarded the assignment titled “Preparation of Functional Plan for Dairy sector in NCR” to NDDB through a competitive bidding process. This assignment will form a part of the mega Regional Plan 2041 (RP 2041) for NCR. The vision of the NCR Regional Plan 2041 is – “To provide a long-term plan for development of the technology driven, future-ready National Capital Region of New Vibrant India, with citizen-centric infrastructure for building an economically prosperous region aligned with sustainable development goals.”
The Functional Plan will provide strategies, approaches, guiding principles, list of identified infrastructure projects with cost estimates, location specific proposals/ details, etc. for dairying in NCR in line with the overall policies and proposals of the RP-2041. It is expected that there will be a demonstration effect that leads to replication of development strategies in other urban areas in India, as well as potential downstream investment in socio-economic infrastructure in the NCR.
The preparation exercise of Functional Plan for Dairying in NCR would include studies, collection of primary and secondary data, data analysis and interpolation, formulation of strategies, proposed interventions and identification of projects at regional, sub-regional and local level-within the coverage and overall framework of NCR Regional Plan-2041.
A Stakeholder Consultation Workshop was organized in New Delhi recently. Over 100 stakeholders consisting farmers, women, youths, central and state government departments, government bodies, communities, local bodies, NGOs, service providers, cooperatives, FPOs, private players, unorganised players etc. were invited to help in identifying major issues, challenges and opportunities in the dairy sector in the region.
The Workshop was inaugurated by Ms Varsha Joshi, Additional Secretary, DAHD, GoI; Smt. Archana Agarwal, Secretary, NCRPB, GoI; Dr Meenesh Shah, Chairman NDDB, Shri Jugmohan Singh, Chief Regional Planner, NCRPB and Shri S Regupathi, Executive Director, NDDB. The workshop was attended by wide variety of stakeholders of the dairy sector like Animal Husbandry Department/Livestock Development Boards, FSSAI, BIS, APEDA, EIC, CLFMA, Dairy cooperatives, FPO, MPO, Dairy Farmers, Private dairies, Cattle feed plants of cooperatives and private sector, Amul, Mother Dairy and NDDB subsidiaries.
- Satellite based mapping for feed-fodder resources with technical support of ISRO
It is a well-known fact that animal feed and fodder (green and dry) contribute about 70-75% to the total cost of milk production. Adequate availability of fodder resources is an important factor in determining milk production and profitable milk prices for dairy farmers. However, at present, there is no real time authentic data on area, production capacity and production of fodder crop at village/taluka/district level.
In this context, SA&P Group of NDDB in collaboration with the Space Application Centre (SAC) of the Indian Space Research Organisation (ISRO), has planned to map fodder resources using remote sensing technology at the national level.
In this regard, an MoU has been signed for scientific cooperation for assessment of fodder resources using remote sensing technology between NDDB and SAC-ISRO. A pilot in States of Bihar and Rajasthan is about to be rolled out soon.
- Major Activities
- internet-based Dairy Information System (i-DIS)
NDDB initiated an Internet-based Dairy Information System (i-DIS) with a view to provide a platform through which all the unions and federations can share their data with other unions and also a unique opportunity for each union to compare its performance with other contemporary unions on varied performance parameters.
The system enables cooperative milk unions across the country to share key information such as number of village dairy cooperatives societies & their members, quantum of milk procured & sold, milk products made & sold and technical inputs supplied among others.
Over 250 milk unions, marketing dairies, cattle feed plants, dairy federations and milk producer organizations under cooperative ambit participate in this information network. Considering the importance of taking informed policy decisions, many unions use this system regularly for their needs.
Visit the site (https://idis.nddb.coop/)
- Milk Route Optimization
Geospatial technology can be effectively used in route planning for any business. Using the Geographical Information System (GIS) technology, it is possible to depict milk procurement routes on digitized maps and the process of visualizing alternative milk routes can be made easier in comparison to the current manual processes.
In the dairy business, efficient route planning for milk transportation forms an integral part of the dairy supply chain, both for the procurement of milk from villages and then again distribution of milk & milk products to the consumers. It becomes imperative to reduce costs of per litre of procurement, processing and distribution of milk to make the supply chains efficient.
Several pilots and route optimisation exercises for the milk procurement routes of various cooperatives have been carried out and the results of the milk route optimisation exercise have been promising and unfold a huge potential for saving substantial transportation cost in dairy operations.
For wider benefits of this technology to dairy cooperatives, NDDB has developed an innovative dynamic route planning software to facilitate the stakeholders in a structured and scientific manner. This will help in proper planning of milk procurement routes both by fleet optimization and route optimization and save substantial transportation cost. This software is available without any charges for dairy cooperatives. The SA & P group may be contacted for consultation, training and help in implementation.
For more details send a request letter addressed to: Group Head (SA&P), National Dairy Development Board, P.B No.40, Anand-388001, Email: anand@nddb.coop
- Studies & Surveys
- Carry out surveys to generate district wise, block wise localized information on milk production and marketable surplus for evolving plurality in rural institutions for organised milk procurement.
- Undertake comprehensive objective specific and area specific need-based special studies for policy support. Such research studies are also conducted for various stakeholders.
- Conduct need-based desk and field studies.
- Planning
SA&P Group supports in:
Preparation of Dairy Development Plans (National/State/Regional level)
- Make assessment/studies of the current dairy situation, gaps in dairy infrastructure, animal husbandry services and human resources.
- Explore possibilities of enhancing capabilities of Institutions linked to each stage of the dairy value chain.
- Consult stakeholders to understand current challenges, resource availability and capability of various institutions and formulate dairy development plans.
- Explore funding agencies for the dairy development plan.
- Liaise with Government departments, funding agencies and beneficiary institutions for approval of the plan document and its effective roll-out /implementation.
Preparation of animal husbandry & dairy development plans and investment proposals
- Identify major areas of intervention in consultation with the Dairy Cooperatives based on the assessment of their dairy business operations and future requirements.
- Formulate Detailed Project Report (DPR) and carry-out viability analysis of the project.
- Explore/suggest various avenues for funding of the proposed investment requirements.
Downloads:
Compendium of documents on Dairy Development and Animal Husbandry schemes being implemented by different departments of Government of India can be downloaded from the links below:
2023-24
2022-23
2021-22
2020-21
2019-20
2018-19
2017-18
2016-17
- Creating national database for dairy sector
SA&P collates and maintains information on following major databases:
- Parameters on physical progress by the cooperatives
- Milk and milk product consumption
- Domestic and international prices of dairy commodities
- Livestock population
- Integrated Sample Survey database
- Import and export of milk products
- Feed-Fodder situation and prices
- Management of time-series database of Census
- Production, productivity and demand–supply of agriculture and agriculture products
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